OraSure Campaign Promotes Sexual Health

What percentage of Black women account for all estimated new HIV infections among women? The answer is 64 percent, but Black women only make up 13 percent of the female population. Astounding, right?

OraSure, the creators of the OraQuick In-Home HIV Test, thought so, too. That’s why the company launched the “Life As We Know It” campaign, a nationwide initiative to encourage conversation about sexual health and the importance of learning your status.



But this isn’t the ordinary talk that just gives a rundown of the names and definitions of all sexually transmitted diseases. It’s an open and honest dialogue about how to have that crucial conversation with your partner, but most importantly how to value your worth and love yourself.

With the help of some influential African American women, the campaign is holding panels across the country to engage audiences in discussion on topics about related to love, sex, relationships and sexual health.

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